Scale Down to Grow Up: The On-Demand Growth Model for Publishers
Presentation
Starts in
3
weeks
4
days
08
hours
47
minutes

Scale Down to Grow Up: The On-Demand Growth Model for Publishers

Lulu Press, Inc.
Lulu Press, Inc.
United States of America
Thursday, Oct 8, 2026
4:00 PM - 4:30 PM | Europe/Berlin

Hall 4.1

Innovation Stage (Halle 4.1 | A48)
English
Starts in
3
weeks
4
days
08
hours
47
minutes
About

Most publishers lose sleep at night over the same things: capital locked up in inventory, margins stretched tight, returns and warehousing quietly eating the numbers, and almost no working capital left to invest in growth. It's the everyday stress of running a lean business in a tight-margin industry.

 

As the market shifts from rewarding scale to rewarding availability, automated print-on-demand removes the guesswork and frees the capital trapped in your warehouse. The result is breathing room, and four growth levers unlocked at once: a backlist that earns forever, experimentation that's finally cheap, global markets without the logistics headaches, and direct sales that let you own the reader relationship. Margin up, overhead down, from a single change in how you think about production.

Please note: Tickets for this professional event will be scanned on site upon entry.

Speakers

Matt Briel

Chief Marketing OfficerLulu Press, Inc.